pk1974 Privacy Policy

For the purposes of this Privacy Policy, pk1974 (referred to as "we", "us", or "our") acts as the data controller in respect of the personal data of players and visitors who use the pk1974 platform accessible at pk1974.net.

As data controller, pk1974 is responsible for determining the purposes and means by which your personal data is processed. We operate under an international gaming license and are subject to the data protection obligations imposed by our licensing jurisdiction as well as applicable international data privacy standards.

If you have any questions about how pk1974 processes your personal data, please contact our support team via live chat in your account dashboard or via the support email address provided in Section 15 of this policy.

This Privacy Policy applies to all personal data collected by pk1974 in connection with:

• The registration and maintenance of a pk1974 player account.
• Your use of any product or service offered on the pk1974 platform — including sports betting, live casino, slot games, crash games, and virtual sports.
• Visits to the pk1974 website, regardless of whether you are a registered account holder.
• Any communications between you and pk1974 via live chat, email, or other supported channels.
• Identity verification (KYC) and fraud prevention processes associated with your account.

This policy does not apply to third-party websites or services that may be referenced by or linked from the pk1974 platform. pk1974 is not responsible for the privacy practices of any third party.

pk1974 collects the following categories of personal data from players and platform visitors:

pk1974 does not knowingly collect special category personal data (such as health information, political opinions, or religious beliefs) except where explicitly required for responsible gaming assessments or regulatory compliance.

pk1974 collects personal data through the following methods:

• Direct submission: Information you provide when registering an account, completing KYC verification, making a deposit or withdrawal request, or contacting our support team.
• Automated collection: Technical and usage data gathered automatically when you visit the pk1974 website or use the platform — including IP addresses, device identifiers, and session activity logs.
• Third-party sources: Identity verification data may be cross-referenced with reputable identity verification service providers for KYC and fraud prevention purposes. Payment data is received from payment processors including JazzCash and EasyPaisa in connection with transaction processing.
• Cookies and tracking technologies: See Section 11 of this policy for full details of how pk1974 uses cookies and similar tracking tools.

pk1974 processes personal data on the following legal bases:

• Contractual necessity: Processing required to register your account, manage your balance, process deposits and withdrawals, and provide the gaming services you have requested.
• Legal obligation: Processing required to comply with our gaming license conditions, anti-money laundering (AML) regulations, know-your-customer (KYC) obligations, and any other applicable regulatory requirements.
• Legitimate interests: Processing carried out for the purposes of fraud prevention, platform security, responsible gaming monitoring, and improving the quality of pk1974 products and services — where such interests are not overridden by your data protection rights.
• Consent: Where we rely on your consent for a specific processing activity (such as marketing communications), you may withdraw that consent at any time by contacting our support team or updating your account communication preferences.

pk1974 uses your personal data for the following specific purposes:

• To create, maintain, and administer your pk1974 player account.
• To verify your identity and age (21+) as required by our gaming license and responsible gaming obligations.
• To process deposits and withdrawals via JazzCash, EasyPaisa, HBL, UBL, Meezan Bank, Visa, and Mastercard.
• To detect, investigate, and prevent fraudulent activity, money laundering, and other prohibited conduct on the platform.
• To operate and enforce our responsible gaming tools — including deposit limits, cooling-off periods, and self-exclusion — and to identify players who may be exhibiting signs of problem gambling behaviour.
• To provide customer support via live chat and email.
• To send you account-related notifications — including transaction confirmations, security alerts, and promotional communications (where you have consented or where such communications are directly related to your account activity).
• To comply with our international gaming license conditions and any applicable regulatory reporting obligations.
• To improve, develop, and maintain the pk1974 platform and the quality of our products and services.

pk1974 does not sell, rent, or trade your personal data to any third party for commercial purposes. Personal data is shared only in the following limited and controlled circumstances:

• Payment processors: Transaction data is shared with payment service providers (including JazzCash, EasyPaisa, and card processing networks) as strictly necessary to process deposits and withdrawals.
• Identity verification providers: Identity and CNIC data may be cross-referenced with certified third-party KYC and identity verification services for the purpose of age and identity confirmation.
• Game providers: Pseudonymised account activity data may be shared with casino game providers to the extent necessary to operate the games you play and to resolve any technical disputes.
• Regulatory and law enforcement authorities: pk1974 will disclose personal data to relevant regulatory bodies, law enforcement agencies, or licensing authorities where required to do so by law, court order, or as a condition of our gaming license.
• Fraud prevention agencies: Information relating to suspected fraudulent activity may be shared with fraud prevention services to protect pk1974 and its players.

All third parties with whom pk1974 shares personal data are required to maintain appropriate data protection standards and are prohibited from using your data for any purpose other than the specific service they are providing to pk1974.

As pk1974 operates under an international gaming license, some personal data may be transferred to and processed in countries outside Pakistan in connection with the provision of our services. Where such transfers occur, pk1974 takes appropriate steps to ensure that your personal data receives a level of protection consistent with applicable data privacy standards.

These steps may include entering into data transfer agreements with relevant processors, ensuring that receiving jurisdictions maintain adequate data protection frameworks, and implementing additional contractual and technical safeguards where appropriate.

pk1974 retains personal data for as long as necessary to fulfil the purposes for which it was collected, subject to the following minimum retention periods required by our licensing and regulatory obligations:

• Account and identity data: Retained for a minimum of five (5) years from the date of account closure, as required by applicable anti-money laundering and gaming license regulations.
• Financial transaction records: Retained for a minimum of five (5) years from the date of each transaction.
• KYC documentation: Retained for a minimum of five (5) years from the date of submission or account closure, whichever is later.
• Support communications: Retained for a minimum of three (3) years from the date of the communication.
• Technical and usage data: Typically anonymised or deleted within twelve (12) months, unless required for ongoing fraud investigation or security review.

Once the applicable retention period expires, personal data is securely deleted or anonymised in such a manner that it can no longer be attributed to any identifiable individual.

pk1974 implements a layered approach to data security, incorporating both technical and organisational measures to protect your personal data against accidental loss, unauthorised access, disclosure, alteration, and destruction. These measures include:

• 256-bit SSL/TLS encryption across all data transmissions between your device and the pk1974 platform.
• Encrypted storage of sensitive personal and financial data at rest.
• Strict role-based access controls limiting employee access to personal data to those with a documented operational need.
• Regular internal security audits and vulnerability assessments of platform infrastructure.
• Two-factor authentication (2FA) available to all account holders as an additional layer of login security.
• Continuous fraud and anomaly detection monitoring account activity for signs of unauthorised access or unusual transaction patterns.

While pk1974 takes all reasonable and appropriate steps to protect your personal data, no data transmission over the internet or data storage system can be guaranteed to be 100% secure. In the event of a data security incident that may affect your rights or interests, pk1974 will notify affected individuals in accordance with applicable regulatory requirements.

pk1974 uses cookies and similar tracking technologies on the platform for the following purposes:

• Essential / strictly necessary cookies: Required for the platform to function correctly — including maintaining your login session, remembering your currency preferences, and enabling core platform features. These cannot be disabled without impacting your ability to use pk1974.
• Analytics cookies: Used to collect anonymised data about how visitors navigate and use the platform — page visits, session duration, features accessed — to help pk1974 improve the player experience.
• Security cookies: Used to detect and prevent fraudulent activity, bot access, and account takeover attempts. These are an essential component of our platform security architecture.
• Preference cookies: Used to remember your personalisation choices — such as game display settings or notification preferences — so that they are preserved across sessions.

You may manage cookie preferences through your browser settings. Please note that disabling certain categories of cookies may impair the functionality of parts of the pk1974 platform. pk1974 does not use cookies to serve third-party advertising on its platform.

Subject to applicable law and the conditions of our gaming license, you have the following rights in relation to the personal data pk1974 holds about you: